Itis no secret that Innovation is a crucial cornerstone in Sonae. We like to becritical when assessing what we have today, for we know we can always do bettertomorrow. The "Retail Book of Innovation 2015”, a pioneerreport in the international business sector, presents a selection of 75innovations developed and implemented by Sonae’s retail brands, under thegraphic concept of an explosion, seeking to celebrate curiosity, creativity,initiative and customer orientation.
This is also how we demonstrate the practical results of the company’sinvestment in research, innovation and development, which rose from 22 million euros in 2005 to 96 million de euros in2014, representing an average annual growth of 14.5%. This evolution came aboutas the teams dedicated to innovation tasks were also strengthened, with thedirect involvement of about 4,400 employees over this past year. On the otherhand, it is also important to highlight that our collaborative ecosystemalready relies on more than 150 partners for innovation around the world, involvinginstitutions from 25 countries, in four continents.
Our strategy for Innovation for the future is clearand entails generating and implementing new ideas, as we know this is the only waywe can carry on our path towards becoming even stronger and faster infulfilling or customers’ needs and preferences. We know this is how we can aimeven higher in our activities and performance.
Lastly,I would like to invite every reader to click here and open the "Retail Book of Innovation 2015”, in the hopes that you can enjoyreading it as much as we have enjoyed producing it.